Digital Marketing Manager (26069) [Binh Thanh - HCM]

- As the Head of the Digital Marketing team, you will be working closely with the Head of Marketing to set up, implement and manage the overall company’s digital marketing strategy. The ideal candidate will have at least 3 to 5 years of relevant experience, passion for digital marketing and willing to learn about the growing logistics industry in Vietnam

【Job description】
- Build, train, and mentor the marketing team to execute high-impact digital strategies
- Develop and optimize performance marketing campaigns across Google Ads,
LinkedIn, Facebook, and other B2B platforms to attract potential customers.
- Strengthen Brand Presence Through Digital PR & Media
- Track, measure, and optimize marketing spend to ensure maximum ROI.
- Analyze customer data to personalize marketing campaigns and optimize the
customer journey.
- Develop lead tracking and qualification processes, ensuring a smooth handover from
marketing to sales.
- Create lead nurturing strategies to improve retention and maximize customer lifetime
value (CLV)
- The other tasks assigned by the report line.