Digital Marketing Coordinator

Campaign Management and Execution

• Support the development, implementation, and execution of marketing campaigns to drive bookings, increase brand awareness, and promote hotel services and amenities.

• Coordinate online and offline campaigns, including social media promotions, email newsletters, digital advertising, print materials, and special events.

Content Creation and Management

• Assist in creating engaging content for the hotel's website, blog, social media platforms, and marketing materials.

• Ensure consistency in messaging across all platforms, maintaining the hotel's brand voice and tone.

• Work with the design team to create promotional graphics, flyers, and other visual assets for campaigns.

Social Media Management

• Assist in managing the hotel’s social media profiles (Facebook, Instagram, LinkedIn, etc.), including scheduling posts, engaging with followers, and tracking performance.

• Help create and curate content that highlights the hotel's offerings, events, guest experiences, and promotions.

• Support website updates and content management (e.g., new offers, blog posts, event details).

• Help with search engine optimization (SEO) efforts, ensuring the website ranks well for relevant keywords and phrases.

• Assist with online advertising campaigns (Google Ads, Facebook Ads, etc.) and monitor performance.

Other Responsibilities

• Help manage logistics, communications, and marketing materials for events to ensure smooth execution and maximum guest attendance.

• Assist in tracking and reporting on the performance of marketing campaigns, utilizing analytics tools to measure effectiveness and make data-driven recommendations.

• Assist in managing media relations, including preparing press releases, media kits, and managing media outreach.

• Maintain a calendar of marketing activities, events, and deadlines.

• Perform other responsibilities assigned by management team.